Foodie Media Berhad is a Malaysia-based investment holding company, which is principally involved in digital media publishing, Key Opinion Leader (KOL) marketing, short-film drama marketing, affiliate commerce and campaign management services. It is involved in the digital media publishing business where it creates, produces and publishes digital content on social media pages on established social media platforms namely Facebook, Instagram, TikTok, Threads, YouTube, RedNote, Lemon8, X, Douyin, Telegram and WhatsApp, as well as blogs. Its brands are centered on lifestyle focused content across Southeast Asia, including food and beverage, and other lifestyle products and services such as property, home and living, travel, leisure, technology, sports and cars. Its KOL marketing services involve collaborating with KOLs, individuals who have a follower base or influence in a specific field, to develop tailored marketing campaigns in promoting business products, services and/or brands.